There is an old saying “The harder I try, the luckier I get”. This statement could not be more true! These days everyone is looking for a short cut or the easy way out. People are quick to hire an agency to represent them and overpay for local press and just end up disappointed. Today…
Without the name of a popular logo on it, sometimes your product may not get noticed. It is not as easy to build your brand alone, than it is with a cooperate partner who spends Millions of dollars marketing their brand. Obtaining licenses from both major leagues, as well as from universities has proved to be a…
These days every brand wants their products to end up on television, but the majority of brand owners don’t know the real difference between product placement and product integration. Many times this can be scary and cost the brand an exorbitant amount of money. In this article I am going to define the two and…
On Saturday July 2nd, 2011 Trevor Jones and I went to a lunch meeting that would change our lives forever. We sat down in the middle of a crew filming the MTV’s Real World. We immediately proceeded into a casual conversation about Flex Watches with the cast. Nathan Stodghill expressed interest in raising awareness for suicide. After we got to…
You may have cruised one of my websites or seen me hanging with celebrities on social media, but the truth is I am just a normal guy from So Cal who cares deeply about his family and is passionate about his career. I actually don’t care about my social media, I just use it as a tool for self-promotion. …
