How to Build a Brand That Does Not Crumble Using These Pillar Examples
Discover brand pillars examples from Nike, Patagonia & Apple. Build a strong, uncrumbling brand with the 5 P’s framework for e-commerce growth.
Utilize Your Local News
There is an old saying “The harder I try, the luckier I get”. This statement could not be more true! These days everyone is looking for a short cut or…
What Daymond John Taught Me
Without the name of a popular logo on it, sometimes your product may not get noticed. It is not as easy to build your brand alone, than it is with a…
Product Placement and Brand Integration.
These days every brand wants their products to end up on television, but the majority of brand owners don’t know the real difference between product placement and product integration. Many…
Reality TV: An Effective Platform for Brand Awareness
In today’s fast-paced world, it can be challenging for a brand to make a lasting impression on the masses. However, reality TV offers a unique opportunity for brands to reach…
MTV REAL WORLD 26
On Saturday July 2nd, 2011 Trevor Jones and I went to a lunch meeting that would change our lives forever. We sat down in the middle of a crew filming the MTV’s Real…
Nice to Meet You
You may have cruised one of my websites or seen me hanging with celebrities on social media, but the truth is I am just a normal guy from So Cal who…