“WelvenDagreat” Announces Video Game: Got Emm!

After making an impact on the world through his viral videos and contagious personality, internet sensation “WelvenDagreat” announces his own mobile gaming application to his 1,250,000 Instagram followers. That’s right, Welven has over 1 Million followers on Instagram with more celebrity followers than anyone on the internet.  He has over 5.7 million likes, his fans have engaged with more than a million comments! Who’s laughing now??? This is a great true all American story.

“Got Emm” is a continuous running game that follows Welven through his favorite cities; Los Angeles, Las Vegas and Miami. During his journey the young character is faced with familiar obstacles while collecting his infamous “Nuts”. 

Yes, you may have played running games before, but now you can laugh to your favorite Welven taglines while playing!

The game features his authentic tag lines; “who aint got no b*tches”, “Got’emm”, and “Deez Nutz!” which have been parodied by numerous comedy legends including Kevin Hart and Martin Lawrence. 

Beyond just being incredibly entertaining, his game is designed to help improve hand eye coordination in youth and adults and serves a deeper purpose. With easy swipe and tilt controls the user is able to maneuver “WelvenDagreat” through his 3D world and competing with other users on the game center. “Got Emm” is available on itunes and google. Got Emm!  This is the beginning of this game, there may be more updates and in game add ons to come! You'll just have to play to find out.

Reach Todays Youth

When marketing products or services, it is important to focus on the youth. Lets take a look at the millennial generation. Simply put, this is a massive generation with a population size of 76.6 million, surpassing even Baby Boomers. The real challenge in this is figuring out how exactly to reach them. Many brands feel that connecting with Millennials is extremely difficult. But, in reality connecting with Millennials is pretty straightforward.  First, you must understand and speak to the values that drive them such as happiness, passion, diversity, sharing and discovery. Second, you must understand their realistic lifestyles and experiences, then find ways to amplify their reality. And, finally, make sure they feel informed and involved, not just marketed to. 

When comparing children to adults and millennials, companies have to make additional efforts to attract the youth. These days brands increasingly use the Internet to connect with young consumers. Through kid-friendly multimedia for touch-screen phones and tablets, marketers are blurring the boundaries between traditional advertising and children’s entertainment. For this reason my brand Flex watches must create unique ways to engage these consumers such as gamification and mobile applications. Below is an example of my new video Game Junior Runner. The game is a perfect example of how to create a brand experience for your consumers. The game is now available for download on iTunes and Google.